Story courtesy of Coastlines magazine. Words: Laura Dare.As the Fleurieu Peninsula gears up for the 2025 Santos Tour Down Under (TDU) from 17-26 January, excitement is building for what promises to be a spectacular 25th anniversary edition. For residents of the region, this year's tour offers an exceptional opportunity to experience world-class cycling right on their doorstep.The Fleurieu will host three significant stages of the 2025 TDU. The Women's Ziptrak Stage 1 on Friday 17 January will see riders sprint through Aldinga Beach and Yankalilla, with a scenic loop through Carrickalinga and Normanville. The 101.9km stage from Brighton to Aldinga is sure to provide spine tingling moments for spectators along the route.The Women's Ziptrak Stage 2 on Saturday 18 January promises even more excitement as riders take on a challenging 97.4 km course, starting in Goolwa. The route will pass through Victor Harbor, Port Elliot and Middleton before heading back to Goolwa for a thrilling sprint finish.The Men's THINK! Road Safety Stage 5 ,on Saturday January 25, will start in the heart of McLaren Vale at 11.10 am, winding through the region's stunning vineyards and coastline before finishing atop iconic Willunga Hill at approximately 2.50pm. This 145.7km stage is not only a test of endurance for the riders but also a showcase of the Fleurieu Peninsula's natural beauty to a global audience.Martin Morgan, Vice Chair of the McLaren Vale Business and Tourism Association, is at the forefront of the town's preparations for this landmark event."It's an exciting day for the town," he says. "We have so many visitors that come in, and it's also great when we host a start as well, because a lot of people use local accommodation, bed and breakfasts and the town’s excellent catering businesses."The tourism association is pulling out all the stops to ensure McLaren Vale puts its best foot forward for the 25th anniversary."Starting a couple of years ago, in conjunction with McLaren Vale Grape Wine and Tourism, we organised a huge spray-painted logo on the outskirts of McLaren Vale along the route the cyclists take," Martin says."We're looking to enlarge it this year, giving it a bit of a change."This eye-catching feature has become a hallmark of McLaren Vale's TDU celebrations, capturing the attention of international broadcasters and viewers.Street decorations will play a crucial role in creating a festive atmosphere."We'll be decorating the street, putting up a lot of flags, particularly around Ellis Park. We'll put bunting down the street, promoting the event," Martin says.The town will also repeat its popular Decorate a Bike competition, where local businesses get creative with bicycles to get into the spirit of the event.The economic impact of the TDU on McLaren Vale is significant."If you look at the trading of McLaren Vale’s catering establishments in the mornings, even when we didn't have a start, it really makes an impact,” Martin says.“There are so many cyclists coming through, and they will stop for coffees."This influx of visitors provides a welcome boost to local businesses during what can often be a quieter period after the peak Christmas holiday season.For spectators, the TDU offers unparalleled access to world-class athletes."You can get close up to the riders very quickly," Martin says."You can watch them at various venues, and you know where they're coming through towns, so you can follow them, driving on to the next town and parking up."This accessibility is part of what makes the TDU such a beloved event among both cycling fans and casual observers.The growth of the TDU over its 25-year history has been remarkable, with Martin observing an increase in both attendance and the event's impact on cycling culture in South Australia."It's attracting more interstate visitors, and generally, it's also stimulating the growth of cycling in South Australia in particular," he says.Development of bike tracks and pedestrian walkways in the region has further enhanced the appeal of cycling as a hobby and mode of transport on the Fleurieu.As McLaren Vale prepares to welcome the world for the 25th Santos Tour Down Under, the sense of community pride is palpable. Martin says the event always receives an overwhelmingly positive response from locals.For residents of the Fleurieu Peninsula, the TDU presents an unparalleled opportunity to be part of a world-class sporting event. Whether cheering on the peloton as it races through picturesque coastal towns, joining the festivities in McLaren Vale, or witnessing the gruelling climb up Willunga Hill, there's something for everyone to enjoy.Find out everything you need to know to enjoy the 2025 Tour Down Under at tourdownunder.com.au